Green at Google
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Green@Google: Big Green Bus
by AtGoogleTalks 2,942 views
Kari Chomoky, Sarah Rocio, Kate Parizeau, and Marissa Knodel visit Google's Mountain View, CA headquarters to talk about the Big Green Bus. This event took place on July 20, 2009, as part of the Green@Google series.
The Big Green Bus is a group of 15 Dartmouth students on the ultimate 10-week cross-country journey. Our mission: to educate the American public about environmental responsibility and alternative energy. Our vehicle: a bus fueled by waste vegetable oil. Targeting the American consumer, we utilize the presence of our high impact bus, multiple media outlets and individual conversations to encourage millions to become more environmentally responsible at home, at work and in the voting booth. -
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Green@Google: Charles Moore
by AtGoogleTalks 2,734 views
Marine researcher Dr. Charles Moore of the Algalita Marine Research Foundation visits Google's Moutain View, CA headquarters the problem of plastics in the ocean. Accompanied by Foundations members Anna Cummins and Marcus Eriksen, he describes the Foundation's work. This event took place on June 4, 2009.
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Green@Google: Tom Szaky
by AtGoogleTalks 2,086 views
Tom Szaky visits Google's Mountain View, CA headquarters to discuss his book "Revolution in a Bottle: How TerraCycle is Redefining Green Business." This event took place on May 21, 2009, as part of the Green@Google series.
Tom Szaky dropped out of Princeton in 2002 to lead TerraCycle, a company he founded to make useful stuff out of garbage. TerraCycle is now at the forefront of the eco-capitalist movement, producing what are arguably the most environmentally friendly products in mass distribution. Through partnerships with major companies and retailers, they create products using materials that most people throw away, from worm poop fertilizer and gardening supplies to juice pouch tote bags and pencil cases. TerraCycles growth has been rapid but perilous, filled with seemingly insurmountable challenges, several near-failures, and a whole lot of worm poop.
Revolution in a Bottle is a rollicking tale of entrepreneurial adventure and an essential guide to creating a company thats good for people, good for profits, and good for the planet. Szaky offers an array of insights into how to (and how not to) work with major companies, media, consumers and even investors. He also shares the key to TerraCycles success and the paradigm for any eco-friendly company: making mainstream green products without charging a premium. -
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Green@Google: Vinod Khosla
by AtGoogleTalks 9,684 views
Vinod Khosla visits Google's Mountain View, CA headquarters to discuss renewable energy and the path to real impact. This event took place on April 22, 2009, as part of the Green@Google series.
Vinod Khosla will provide a look at renewable energy - where we are (and some of the exciting technologies out there) and where we need to be, as well as the key criteria necessary to differentiate real solutions from niche opportunities. His focus is on "Chindia" solutions - how to identify them, the issues with forecasting them, the importance of cost, scaling, and carbon trajectory, and the policy prescriptions that can help drive these.
Vinod Khosla was a co-founder of Daisy Systems and founding Chief Executive Officer of Sun Microsystems where he pioneered open systems and commercial RISC processors. Sun was funded by Kleiner Perkins and in 1986 Vinod switched sides and joined Kleiner Perkins Caufield & Byers (KPCB). In 2004, driven by the need for flexibility and a desire to be more experimental, to fund sometimes imprudent "science experiments," and to take on both "for profit" and for "social impact" ventures, he formed Khosla Ventures. Khosla Ventures focuses on both traditional venture capital technology investments and clean technology ventures. Social ventures include affordable housing, microfinance among others. -
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Green@Google: Jane Woodward
by AtGoogleTalks 2,056 views
Jane Woodward visits Google's Mountain View, CA headquarters to discuss the energy landscape. This event took place on February 26, 2009, as part of the Green@Google series.
How do we use energy? Why should we care about energy? How about a revolution? These three core questions form the foundation to explore the broad topic of energy, that ubiquitous word we largely with the services that we really care about: getting people and things from place to place, providing high temperature heat for industrial processes, keeping building occupants warm or cool, having the ability to illuminate, compute, pump water, and grow and process food. Harnessing energy resources to deliver these services today, however, has its costs, both private and public.
This talk will benchmark where we stand today and the expected future path for energy use if we evolve to something much more sustainable than the historical trajectory would suggest. Several revolutions in our fundamental energy systems will be described that are being driven by the urgent need to address current climate change, import dependence, and efficient resource utilization risks we face today.
Jane Woodward is the founder and CEO of MAP, an investment firm focused on natural gas and renewable energy royalty interests in the onshore US. She has taught classes on energy and environment at Stanford University for twenty years as a consulting professor. She serves on the following Advisory Boards/Councils: Stanford University's GSB, Stanford's Precourt Center for Energy Efficiency, and the Yale Center for Environmental Law and Policy; and she serves as a Trustee Associate of the AAPG Foundation. -
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Authors@Google: Ray Anderson
by AtGoogleTalks 6,811 views
Entrepreneur Ray Anderson visits Google's Mountain View, CA headquarters to discuss his new book "Confessions of a Radical Industrialist." This event took place on October 5, 2009, as part of the Authors@Google series
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Authors@Google: Henry Pollack
by AtGoogleTalks 6,015 views
A World Without Ice, a book by Henry Pollack who was a winner of the 2007 Nobel Peace Prize for his work on climate change (alongside Al Gore—who, incidentally, also wrote the foreword for the book). A World Without Ice is the first of its kind that tackles the idea of climate change from the ice standpoint how we got to the melting of the ice caps, what it means, ramifications and what we can do about it. The topic is fascinating and the evidence of a meltdown stunning.
Ice has been around for billions of years but it has taken less than three centuries for human growth and industry to bring it to the point of extinction. Without taking significant measures, agriculture and drinking water are at risk, as are millions who live on the coast and are in danger of becoming climate refugees.
And as Henry says Natures best thermometer, perhaps its most sensitive and unambiguous indicator of climate change, is ice. When ice gets sufficiently warm, it melts. Ice asks no questions, presents no arguments, reads no newspapers, and listens to no debates. It is not burdened by ideology and carries no political agendas. It just melts.
A World Without Ice has the grit to bring this subject to the forefront of American conversation. It is an honest look at what would happen if we continue on the present path and have to cope in a world sans ice.
Henry Pollack has been a professor of geophysics at the University of Michigan for more than forty years, and is one of the worlds leading experts on the temperature of the Earth. He shared the 2007 Nobel Peace Prize with fellow members of the Intergovernmental Panel on Climate Change (IPCC) and former vice president Al Gore. He currently serves as a science advisor to Al Gores Climate Project training programs in the U.S. and abroad. He lives in Ann Arbor, Michigan. -
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Green@Google: Stewart Brand
by AtGoogleTalks 18,665 views
Stewart Brand, an icon of the environmental movement, outlines a provocative approach for reclaiming our planet. In his latest book, Brand proposes solutions for three profound transformations which are underway right now: climate change, urbanization and biotechnology.
In 1966 he campaigned to have NASA release the then-rumored satellite image of the entire Earth as seen from space. He founded the CoEvolution Quarterly in 1974 which became The Whole Earth Catalog - the bible of the 70's "back to the land" movement. In CoEvolution Quarterly #4, he published a transcription of technology historian Lewis Mumford?s talk ?The Next Transformation of Man,? containing the statement: "... man has still within him sufficient resources to alter the direction of modern civilization, for we then need no longer regard man as the passive victim of his own irreversible technological development."
Brand is one of the founders of the WELL with Larry Brilliant, the Global Business Network and the Long Now Foundation. He lives on a houseboat with his wife, Ryan Phelan, in Sausalito harbor. -
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Green@Google: M. Sanjayan
by AtGoogleTalks 11,268 views
The Atlas of Global Conservation is being published by UC Press and The Nature Conservancy on this day. It will be presented here at Google by The Nature Conservancy's Lead Scientist, Dr. M. Sanjayan. He's a great speaker as is evident by his appearance on David Letterman. This beautiful atlas features:
- The most comprehensive single volume on global environmental conservation and future sustainability.
- Includes the latest data on environmental threats, such as climate change, water use, habitat protection, deforestation and overfishing.
- Full-color maps and graphics are designed to facilitate sideby-side comparisons, empowering readers to draw their own conclusions.
- Brings together information that has been widely dispersed across myriad publications and databases in a format that invites evaluation and application.